23:20
Faizan
Here we speak to Gail Emmerick, partner in the figg Excel Accounting Solutions business and female entrepreneur of 20 years' standing. Gail is also a shareholder at Abafazi Guest House and her specialities include developing Excel Accounting Products, Training, Management and HR Consulting. We asked Gail to share some information with up and coming entrepreneurs.
1)Tell us something about yourself - how long have you been in business and what motivates you to keep on going?
Hi Gaynor! It was always difficult for me to answer questions from friends asking "but what do you do for fun?" because they knew that I was always "working". It's not difficult to answer that question since I figured out a few years ago that my work happens to be my hobby also, although I still get many sighs and raised eyebrows with my answer!
2) Were there any pitfalls early in business that you would warn new businesses about now - accounting or non accounting related?
Thousands but I will try to relay to you the main one's. Don't give credit to anyone unless you have all the tools available to verify their excellent credit standing. Be proud and confident enough in your product or service to sell it cash up front or don't sell at all. Don't ever let record keeping be a nuisance and make sure you have business management reports monthly to manage the income and costs of your business. A healthy cash flow is never enough to sustain a business. If record keeping is a nuisance to you, don't run your own business.
3) and what do you consider to be your biggest business achievement?
Maintaining a strong business relationship with all my clients for more than 15 years.
4) Your website describes figg Products as Accounting Products for non Accountants. Tell us a little more about why you decided to produce something that would be user friendly for all business owners?
1)Tell us something about yourself - how long have you been in business and what motivates you to keep on going?
Hi Gaynor! It was always difficult for me to answer questions from friends asking "but what do you do for fun?" because they knew that I was always "working". It's not difficult to answer that question since I figured out a few years ago that my work happens to be my hobby also, although I still get many sighs and raised eyebrows with my answer!
2) Were there any pitfalls early in business that you would warn new businesses about now - accounting or non accounting related?
Thousands but I will try to relay to you the main one's. Don't give credit to anyone unless you have all the tools available to verify their excellent credit standing. Be proud and confident enough in your product or service to sell it cash up front or don't sell at all. Don't ever let record keeping be a nuisance and make sure you have business management reports monthly to manage the income and costs of your business. A healthy cash flow is never enough to sustain a business. If record keeping is a nuisance to you, don't run your own business.
3) and what do you consider to be your biggest business achievement?
Maintaining a strong business relationship with all my clients for more than 15 years.
4) Your website describes figg Products as Accounting Products for non Accountants. Tell us a little more about why you decided to produce something that would be user friendly for all business owners?
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