Tuesday, 24 April 2018

REAL Reason You've Been "Throwing It In" Without Getting

Have you been performing certain tasks for clients (often just "throwing it in") and delivering phenomenal results, yet haven't made it "official" that you're offering it as a standalone service so you can be compensated for it fairly and squarely?

You probably have a dozen reasons why you aren't doing it (yet.) At least half of which seem VERY convincing.

I'm going to go out on a limb and bet there's a 95% chance that those "reasons" are just excuses so you don't have to OWN IT.

Because when you do, you really have to STEP UP and do it like you mean it.

No wriggle room. No more "oh it's OK... I'm just throwing it in so if there's a slight error the client won't complain" kind of BS you can feed yourself.

You've to bust through doubts and fears that make all your excuses seem very real.

You've to face the real reason that you're sabotaging yourself.

You may find evidence proving that your fear of not being good enough is "real," especially if you're prone to the comparison trap.

You may have to shift things around in your business and the change makes you uncomfortable... "if it ain't broken... ," that chicken shit little voice says.

And now that you've put up the shingle to say, "the doc is in," you risk putting a target on your back and being judged or criticized.

Sometimes you need room to cultivate the awareness and work through the fears... hug your inner child and all.

But many of us have done enough of that...
Often rehashing these things in your head is just going to keep you running in circles.

One of my favorite way to bust out of the hamster wheel in your mind and get down to business is to take all those ideas out of you head and ARTICULATE exactly you're offering, what results it delivers and how it's relevant to your niche.

When you put your ideas into words, your left brain can process it intellectually and get on board, instead of dismissing it as some unsubstantiated "gut feeling."

I don't care how "intuitive," "right brain" or woo-woo you are, your left brain - your entire self - needs to be in it to win it.

When you can give voice to your inkling, you can experience it as something "real." You can finally sink your teeth into it to determine if the execution is truly in alignment with your message and superpowers.

Then you can fully commit to it or get over it and move on. One way or the other, you've freed up a whole lot of energy to do what matters, instead of having a bunch of vague ideas swirling in your head and taking up space.

This is one of the reasons I'm hooked on copywriting...
... it's not just having some words to put on the website; it's not just checking something off a list.

During the process, I (or my clients) gain clarity, refine my message and hone in on my offering so I can turn my inklings into a product or service that's RELEVANT to my peeps (aka, sell more stuff, get more clients.)

Twitter Delicious Facebook Digg Stumbleupon Favorites More

 
Design by Free WordPress Themes | Bloggerized by Lasantha - Premium Blogger Themes | Affiliate Network Reviews