23:34
Faizan
When you go to the movies, you buy a ticket, maybe some popcorn and a drink. When you go to get your haircut, you pay for the haircut and maybe you leave a tip for the hairdresser. When you need to go somewhere, you pay to put gas in your car. So with all these things in life that you have to pay for just to do anything, why does the word sales make so many people cringe?
Is this you? Does the idea of sales give you the feeling that your business phone is a 300-pound monster with hair growing out of it, snarling at you and daring you to say something? Here's the thing everyone needs to remember - nothing happens in business, or in life, without a sale - without something being sold.
Maybe it's not the idea of the word itself, maybe you just don't like the process. But that's the way it is. You have to sell something if you want to stay in business. So stop resisting sales.
Selling is not a bad thing and you have to stop thinking of it as such. The idea that if you build it they will come, that's only happened for one person - Kevin Costner, and it was in a movie. That's not the way it happens in real life. In business, you can't just put up a sign, or a shingle, or get your business checking account and expect clients to flock to you simply because you did those things.
You need to sell something. Stop being afraid of the process of sales.
Maybe you have fear related to sales and selling because you think you're manipulating someone or you're forcing them to do something they don't want to do. If you're marketing yourself authentically then you're not manipulating people - because that's not who you are. You're not cheating them or harming them or manipulating them into doing something.
Is this you? Does the idea of sales give you the feeling that your business phone is a 300-pound monster with hair growing out of it, snarling at you and daring you to say something? Here's the thing everyone needs to remember - nothing happens in business, or in life, without a sale - without something being sold.
Maybe it's not the idea of the word itself, maybe you just don't like the process. But that's the way it is. You have to sell something if you want to stay in business. So stop resisting sales.
Selling is not a bad thing and you have to stop thinking of it as such. The idea that if you build it they will come, that's only happened for one person - Kevin Costner, and it was in a movie. That's not the way it happens in real life. In business, you can't just put up a sign, or a shingle, or get your business checking account and expect clients to flock to you simply because you did those things.
You need to sell something. Stop being afraid of the process of sales.
Maybe you have fear related to sales and selling because you think you're manipulating someone or you're forcing them to do something they don't want to do. If you're marketing yourself authentically then you're not manipulating people - because that's not who you are. You're not cheating them or harming them or manipulating them into doing something.
Posted in: business
