Monday, 3 September 2018

Why You Need to Build in Value and Then More Value Into Your Offer

Value? Why?

Why care?

Why offer value and compassion in a business offer - when you could just take whatever you can get for yourself?

In our Western Market Driven Economy there is the myth of the 'self-made woman or man'.

The Rags to Riches story, where a singular individual achieves success - despite all the obstacles- and they achieve this success by their own efforts, without help or a hand up from anyone. They did it their way. Their grit; their determination; their drive.

The Horatio Alger story, where the poor individual against all odds, by his or her own effort - succeeds.

Its a myth.

And this myth encourages a mentality of grab what you can and as much as you can for yourself- because you deserve it. It's your ideas, your work, and your sweat. You owe no-one anything.

This is a myth. And this is an attractive myth because it encourages the mentality of "I'll get all I can while I can and if you want something - get it yourself - don't bother me."

Here is the reality: -No-one achieves wealth by themselves.

You cannot create wealth in a vacuum. There is no value in a vacuum. You need an existing structure; a society with wants and concerns; a financial system, a credit system, and a society already in place that allows the individuals to have the wherewithal to act or not act on their drives and desires.

Even The leader in a Communist or Dictatorial society can't have any wealth unless there is a country somewhere that has free capital that they can spend your plunder on.

The Rockefellers, for example, couldn't have created great wealth and monopolies if there was no existing industry, no desire for coal, railroads and oil.

How could the Wall Street Billionaires have created any wealth without an existing system to take advantage of?

Warren Buffet couldn't be the richest or 2nd richest person in the world if it wasn't for the fact of a stock market and hundreds of existing companies already in place - all created by others.

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