5 Must Have Skills For A Social Media Manager

Social Media managing has become an integral part of any organisation that is dependent on marketing in one or other ways. It has evolved into a multi-purpose and complex role that can help a company in achieving its highest goals. It has become so widespread that now every single member of a team is required to have an aptitude for using these platforms.

A social media manager is now required to work in coordination with every department of a company; it is no longer a job that has an independent or isolated role. As it is already mentioned it has now a complex role and that's why you need a specialized person for it - An expert. Every social media manager needs to have some important skills and we have made a list to help you in finding one for your company:

An Aptitude For Writing - A major part of the job of a social media manager is regularly communicating with the customers and that too in writing. While the person shouldn't be an expert in writing but he/she needs to have a consistent voice on behalf of the company. So, command over the language to coherently express the ideas is a must.
Graphics Designing - It is now an almost universal fact that a post with a photo is more likely to engage the users of social media. Several surveys have been done to establish this fact. Platforms like Instagram and Pinterest which are more focussed on visuals constantly require good quality images.
Analytical Skills - When managing a page on any social media platform, you will be constantly bombarded with data and charts. This information can help to increase the organic reach if understood and used wisely.
Understanding Of Content Marketing - This is an important skill to have as the whole concept of social media managing also fits in the wider goal of achieving higher rankings on it. A marketer should know how these platforms influence the search rankings.
Being A Real Person - Sometimes in the constant cycle of posting and retweeting, we forget that social media is for interaction and socially engaging with real people. If you constantly show to your customers that your company is comprised of real people working day and night for them then your customers will be able to relate to you.
If you are looking to hire a person to do this job for you or looking for an agency, remember to look for passion in them for being constantly updated with latest trends.

Read more »

Using Pinterest For Product Promotion

Pinterest is built for product promotion, especially if your product is a physical product. However, it can work for digital products too. You just need to find a way to be super-visual regarding your digital products and how they help your audience.

Build Your Audience

If you want to sell on Pinterest, the best way to do that is to build your audience. Try to put up valuable content for your audience on a consistent basis. Incentivize them to follow you, engage, share and save your content.

Keep Track of the Calendar

Every day there is a holiday somewhere. Depending on who your audience is and what they like, you can use your calendar as a guide to when to promote something. For example, if your product is not really gift-giving material, you may want to promote right before or after a gift-giving holiday instead of during it.

Create a Theme

Another way to develop inviting pinboards is to consider creating a theme for every single promotion that you do. For example, if you sell digital self-help titles, you may want to promote one about love before Thanksgiving, and one about organization before spring-cleaning time. Themes help a lot with content creation. Work about 90 days in advance based on the calendar and you'll see real progress happening.

Remind People about What's Popular

If you already have some best-selling items, create a pinboard all about the best-selling items that you offer. This is a great way to ask buyers to share things about their purchase for a collaborative board.

Create Shop and Look Pins

When you have a business account, you have a lot of opportunities to create easier ways for your audience to shop. This feature puts a red dot on the items in your images that are available to buy, and visitors can click through and buy from there.

Add Rich Pins

Additionally, Pinterest offers rich pins to business accounts. These pins provide a way for you to show additional information to your viewer about the topic. You can use one of four types of rich pins including app, product, recipe, and article.

Promote Your Pins

You can also promote your pins, and this is a great thing to do if you're new. It's a good way to build your audience and get more views. It's not very expensive either. It's about the same price as Facebook Ads, which are also a very good deal.

Hire Influencers

Another way to ensure that your products are seen and purchased is to work with influencers. Remember, a good influencer doesn't have to have a huge audience. They just need a small audience of dedicated fans to be successful.

Read more »

How Being Multilingual Changed Life

"There is no finish line"

As cheesy as it may sound, it's true; especially when it comes to the topic of learning. I'm talking about the underdog in everyone's lives; I'm talking of course about, languages. Learning a new language just doesn't get recognized for their importance. Meanwhile trigonometry, 19th century Shakespearian poems and that physics formula you once wrote get to keep the seat in the front of the bus in your world. They are important, but to me, learning a language is a like a foundation - a starting point for everything.

I was speaking to my dad and he told me about his friend of whom he said 'can speak 7 different languages'. Meanwhile, I struggle with 3, or 2 and-a-half if you count my basic German skills. I asked how anyone could do that and he told me that once you've learned your 3rd language, the rest would be easy. Skeptical, but it got me pumped. I had to learn German, because I had a mandatory internship program there. I wish I could say that I had a foothold in the race, but I had the opposite. Rather, it was like I was starting far behind the other sprinters and had a cinderblock attached to my leg. There was no autopilot here and no shortcuts.

My first language was Indonesian and in university, almost everyone (but me) spoke a third language. I was the odd one out and although I wasn't alone, I knew that I had to do better. No questions or complaints, for me, just learn and keep trying. So I bought every German book, DVD/TV show and anything I can get my hands on that was German. Bear in mind that I took German lessons at the same time. I started to listen to all German music, watching Bundesliga and so forth. I tried to speak German at every chance I get.

In my school, the ones that were behind in their German skills had to really haul some weight. I took up tutoring as well as weekly classes in university. The lessons were particularly cool and fun and we learned a lot. I particularly enjoyed most lessons, because I was with others and it was an effective way to learn. Of course, I also spoke German around the house and would also speak it when I play online games.

While I was in Germany, I was fearless. I walked the back streets of Hamburg, where tourists/foreigners don't go. I wasn't afraid to find my own way back, find my own transportation or do my own business, despite the fact that I'm in a completely different culture and language. I went down to a little village called Soest, where everyone spoke German. I didn't have to worry a single bit about asking how much, where can I find the toilet and where my hotel was.

I had a call from the hotel receptionist asking about my booking and she was speaking German. Did I mumble and stutter and asked if she spoke English? Of course not, I spoke to her, in German, to the best of my abilities (I did clarify in the beginning that I'm not fluent) and made that damn reservation. I spoke to people, and I was able to experience the best of Germany to the utmost potential. I got to feel the immense warmth of the German culture, which I've idolized since university.

No, but my multilingual abilities didn't stop at the German border. That wasn't even the tip of the iceberg. I opened my email and got 4 different job interview requests in Germany (I was there as part of my internship program): "We're looking for a native English speaker... " To add to that I was also business fluent in Indonesian, so all of this led to the best experiences in my life. During interviews, they'd ask me how good my German was and I was honest, I told them that I spoke German good enough for daily living. All in all, this was a rare moment where being in a feeding frenzy was good, assuming that you're the food and the sharks are companies.

The feeling of learning English and German was empowering, it was like having an epiphany. I didn't do these things because I was bored. I did it because I wanted to be worth something. As a result from being limitless and not limiting myself to only 1 language, I had the best educational, social and cultural experience of my youth.

Read more »

What is Media Mail

Media Mail is a service provided by the United States Postal Service (USPS) that allows customers to send a variety of mixed media through the mail at a cheaper rate than ordinary packages. The types of media allowed are limited, though, and by following this guide you will know what you can and cannot send through Media Mail.

Types
Media Mail requires only specific types of media, and these include sound recordings, video tapes, books, film, manuscripts, and computer readable media. Computer readable media include anything like a DVD, CD, Floppy Disc, Zip Disc, and other diskette format. If anything in your package is not considered one of the items listed above, then you cannot ship it using Media Mail. This includes magazines because they contain advertisements and advertisements are not allowed to be sent through Media Mail.

Warning
Every package is subject to a random search, and if it includes items that are not allowed to be shipping under Media Mail, then the packaged will be returned to the sender. This can delay things for businesses or personal transactions, and you may even have to pick the package up at the post office.

Size
When shipping through Media Mail, you can only ship packages that weigh less than 70 lbs. The package's length and girth also cannot exceed a total of 108 inches. The weight also depends on the price and goes up .35 cents for every pound, starting with $2.23 for 1 pound and $26.38 for 70 pounds.

Time Frame
Media Mail is shipped at the same time rate as a Parcel Post. This means that the packages are shipped solely by trucks and may take 7 through 9 days to reach their destination. All the times vary, though, and if you are sending the package somewhere fairly close, then you will usually get it sooner.

Considerations
Shipping books through Media Mail may not be the cheapest option if you are mailing the books to a public library. Those books can be sent under a cheaper rate known as the "Library Rate." For example, a 1 pound package sent through the Library Rate will only cost $2.12 instead of $2.23. The savings add up with bigger packages.

Read more »

List of Best Social Networks

Social media is an effective way of communicating through the Internet. Websites devoted to social media connect users through a variety of different interests, as well as methods, of communication. Many of these sites are free to use, as their success depends entirely on the size of their user base. You should sign up for the social media sites that best suit you; it's not practical nor possible to sign up for them all.

Twitter
Twitter is a real-time information social media website. Some call it a "micro-blogging" site. It seeks to spread information in 140 characters or less. This enables users to stay informed on their favorite topics without being overwhelmed with information. It's also commonly used by companies as a way to market their products or services.

MySpace
MySpace was one of the first popular social media websites. While it's no longer at the height of its popularity, it's still widely used. Users create profiles of themselves or groups, posting related status updates, photos and files.

LinkedIn
LinkedIn is a professional and business social media website. It establishes connections through workplaces and academic institutions, including professional relationships. Users post their resumes, experience and other related professional information.

Foursquare
This is a social communications website based on mobile phone networking. Users activate the application on their phones whenever they visit various places, such as businesses and recreational areas. Users then post their experiences at each location and receive suggestions on related areas they can visit.

Digg
It began as a news aggregator where users from all over the world could post about blogs, news stories and other information available on the Web. Then, the popularity of the posted item would determine how early in the list it was shown to readers. Since then it has expanded the options available to users, allowing them to customize the news items they want to be made aware of. They can also follow the posters they like, being alerted whenever something is submitted by that respective user.

Tumblr
It's mainly a blogging and reblogging site where users post their interests, writings, photography and any other information they find interesting on their own page. The site allows you to schedule posts and monitor the activity of other users. Users can also customize their pages however they see fit.

Read more »

How to Find LinkedIn IDs

LinkedIn assigns unique identification numbers to each profile like facebook. You may need this ID number if you are working with LinkedIn's API for website integration. Because the ID number is part of the profile URL, you simply need to view the LinkedIn profile to determine the ID number.

Sign in to LinkedIn. Click on the "Profile" tab.

Click on "View My Profile" to view your LinkedIn profile. If you wanted to find someone else's LinkedIn ID, view the person's profile.

Examine the profile URL. The series of numbers following "id=" is your LinkedIn ID.

Read more »

Costumes Based on Your Favorite Apps

This Hallows' Eve, sport your true techie self! These all-too-familiar costume s will definitely turn heads. Social-media-obsessed teens will be dying to take a self-destructing photo with you, Snapchat. Cute singles would love to be your match, Tinder. Hipster couples will want in on your cool filters, Instagram. In these app getups, you won't be able to walk down the street without someone trying to "double tap" that. Plus, they're all DIYable!

Instagram Dress

Image Source: Instagram user riobonney

The Ultimate Social Media Suite! Twitter, Pinterest, Instagram, and Facebook

Snapchat

Imgur

Tinder

Google

Pinterest Board

Snapchat

Snapchat

Instagram Filter

Instagram

Instagram

Source: Reddit user kameraman_erikku via Imgur

Instagram

Facebook Profile

Facebook Profile

Facebook Like

iPhone

iPhone Dog

Twitter Bird

Lyft Car

Candy Crush

Google Maps

Instagram and Pinterest Dresses

Firefox

Image Source: Flickr user nayukim

Error 404 Page

Snapchat Ghost

Image Source: Instagram user leighbee1091

Poke a hole into a white garbage bag and draw a face on the front of the bag to create a ghost costume. Paint a moving box hot pink and wear it around your waist.

Facebook Like and Notification

Instagram Selfie

Instagram

Twitter and Snapchat

Image Source: Instagram user katie.mai

Pinterest, Instagram, Twitter, Tumblr, Snapchat, Vine, and Yelp

Image Source: Instagram user samanta018

Read more »

Benefits of Social Media for Women

It's no secret that the majority ladies crave reference to others, one thing that may be tough to sustain once we're all operating therefore exhausting, raising families, caring for aged oldsters so on. whereas several people pooh-pooh social media as a waste of your time, a replacement survey suggests ladies who use Facebook, Twitter, Pinterest, Instagram and similar sites really feel less stress than people who need nothing to try to to along with your hashtags.

Benefits of Social Media for Women

Researchers at Rutgers University and also the bench center have discovered that ladies who text, frequent social media sites and send emails on a daily basis scored twenty one p.c lower on a assay than ladies preferring to abstain from school speak.

This is extraordinarily excellent news for Kim Kardashian, who finally features a comeback once told selfies square measure joined to narcist temperament disorders — however it is also fabulous news for those people who post one selfie a month however need to be left alone concerning it.

We're perpetually being told that our agitated lives and out-of-control dependency on social media goes to drive United States of America to an early grave. because it seems, scientific information hasn't specifically supported the link between social networking and stress.

Researchers have primarily been asking people whether or not they feel stressed whereas sorting out Facebook and so ticking off a "yes" or "no." however that form of casual interrogation does not offer us abundant within the approach of explaining the various stress levels felt by people who have handles on each social media website alive versus people who would rather hand deliver a letter to a disciple than "like" any of their standing updates.

After asking 1,800 people to complete the Perceived Stress Scale, that asks general questions about what quantity stress someone has veteran within the past month, specialists reportedly found that there is no proof that Facebook and alternative sites cause a lot of stress, neither is there any reason to believe that the quantity of "friends" you've got affects your stress levels.

But there is a catch — is not there continually one? whereas we have a tendency to could feel less stress as a result of we're connecting to others via social media, the very fact that a number of United States of America become even a lot of awake to alternative people's stress through their standing updates and private messages may create United States of America "catch" their contagious stress.

In alternative words, we will not win. however we can post a lot of selfies of our cute haircut without fear that we have a tendency to are attending to suffer from nervous breakdowns thanks to it. So, i assume there is that.

Read more »