Nowadays, to grow an audience on social media, it goes beyond posting information about your business or commenting on other posts. It is crucial for to have a proper sharing schedule that can help you double your traffic and provide valuable information to your audience.
The main things to look at are:
• Where to share?
• What to share?
• When to share?
There are many social platforms, but it is impossible to share on each and every network unless you have a large team working with you. In this case, you should focus on specific platforms.
Target your audience and find out where they spend most of their time. Like Facebook, Twitter, etc. Once you have narrowed down the platform, now you can focus on the sharing plan. You need a different approach for each platform as Facebook is entirely different from Twitter so try different approaches.
Now that you have figured out where you want to share, it is time to see what to share.
A good approach is to share mixed content instead of focusing on only one type of content. Instead of promotional updates, provide a service or entertainment so your audience can engage with your content. Give the people content that they can share across with their contacts. Also, focus on if you want to share an evergreen content or time sensitive one. If you want to do both, then schedule each type accordingly.
The main things to look at are:
• Where to share?
• What to share?
• When to share?
There are many social platforms, but it is impossible to share on each and every network unless you have a large team working with you. In this case, you should focus on specific platforms.
Target your audience and find out where they spend most of their time. Like Facebook, Twitter, etc. Once you have narrowed down the platform, now you can focus on the sharing plan. You need a different approach for each platform as Facebook is entirely different from Twitter so try different approaches.
Now that you have figured out where you want to share, it is time to see what to share.
A good approach is to share mixed content instead of focusing on only one type of content. Instead of promotional updates, provide a service or entertainment so your audience can engage with your content. Give the people content that they can share across with their contacts. Also, focus on if you want to share an evergreen content or time sensitive one. If you want to do both, then schedule each type accordingly.


01:04
Faizan
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