21:42
Faizan
You're trying to call a customer and get sent to voice mail (again). Do you leave a message or wait and call back later?
I say you should always leave a voice mail... this assumes, however, that you had something significant to say in the first place.
What do you normally do? Most people say something cheesy like: "Hi, this is Bill with ABC Roofing. Just following up to see if you've made any decisions on the proposal I delivered to you. Give me a call at 888-8888 Just give me a call back when you can."
Ring a bell? Chances are you leave voice mails like that all the time.
I hate to break it to you, but this is not the way to get a phone call returned. Furthermore, this is not follow-up at all!
When you "follow up" or "touch base" on a quote, the customer hears something like this: "I'm just calling to see if you're ready to give me any money. Stop whatever you are doing and call me ASAP...I need to figure out how you want to give me your hard-earned money."
Hmmm, I wonder why you aren't getting calls returned...
How do you get the customer to call you back? You can start by actually giving them a reason to call you back. Leave voice mails that are packed with new information, value or anything else else that will drive the customer to action!
My challenge to you is this...
Before making any follow-up calls, ask yourself this question: "If I received this message from a salesman would I call him back"? If you only leave voice mails that you would return, chances are your customers will feel obligated to return them as well.
In the most basic sense, you have to figure out some way to make the customer stop what they're doing and take action! Oddly enough, you'll find that your roof sales drastically increase when this happens! Shocker...
I say you should always leave a voice mail... this assumes, however, that you had something significant to say in the first place.
What do you normally do? Most people say something cheesy like: "Hi, this is Bill with ABC Roofing. Just following up to see if you've made any decisions on the proposal I delivered to you. Give me a call at 888-8888 Just give me a call back when you can."
Ring a bell? Chances are you leave voice mails like that all the time.
I hate to break it to you, but this is not the way to get a phone call returned. Furthermore, this is not follow-up at all!
When you "follow up" or "touch base" on a quote, the customer hears something like this: "I'm just calling to see if you're ready to give me any money. Stop whatever you are doing and call me ASAP...I need to figure out how you want to give me your hard-earned money."
Hmmm, I wonder why you aren't getting calls returned...
How do you get the customer to call you back? You can start by actually giving them a reason to call you back. Leave voice mails that are packed with new information, value or anything else else that will drive the customer to action!
My challenge to you is this...
Before making any follow-up calls, ask yourself this question: "If I received this message from a salesman would I call him back"? If you only leave voice mails that you would return, chances are your customers will feel obligated to return them as well.
In the most basic sense, you have to figure out some way to make the customer stop what they're doing and take action! Oddly enough, you'll find that your roof sales drastically increase when this happens! Shocker...
Posted in: business
